Saturday 20 March 2010

Apple


Love this! Amazing little piece of work.

Adobe Photoshop CS4 - "As Real As It Gets"

Lonely Hearts


Lovely little piece by JWT

Thursday 18 March 2010

KitKat Orangutans

This is an incredible ad, very hard hitting, and hits to point right on the head.
I'm not really a fan of Greenpeace's old approach of petitions and chaining themselves to trees, etc, but lately they have produced some really compelling ad work.
Well worth taking a look.
http://vimeo.com/10236827
http://www.greenpeace.org.uk/

Sunday 14 March 2010

Innocent




Just found some work I did for Innocent last year.
Had to promote the brand by making people interact with the products packaging.

Wednesday 10 March 2010

Builder's Tea



Brief for Builder's Tea (brand of teabags if you're not familiar with them), Fran and I have been working on.
Developed three different ways of having your brew, matching the three common traits of builders.
Here's some of what we came up with.

Placement starts Monday..

So Fran and I start our placement on Monday at CMW in London. Really looking forward to it, they look like a fun agency so will keep this posted with how we get on.

Thursday 4 March 2010

Cutting Down Obesity


I'm pretty sure if soft drinks companies adopted this look to their packaging, it would help cut down on kids overdoing it on the sugar and piling on the pounds.
Come on Coke - do your bit!